Privacy Policy.

Information you give us

When you fill out a lead form (including forms hosted within social media platforms), request an audit or consultation, book a call, or otherwise contact us, we may collect:

• —Your name and the name of your business or organization;
• —Contact details such as email address and phone number;
• —Information about your business, current tools, and the challenges you describe to us;
• —Any other information you choose to provide in messages, forms, or calls.

Information collected automatically

When you visit our website or interact with our ads, we and our service providers may automatically collect technical and usage information, such as your IP address, device and browser type, pages viewed, referring source, and the actions you take. This is collected through cookies, pixels, and similar tracking technologies.

Information from advertising platforms

We advertise on Meta platforms (Facebook and Instagram). If you submit a lead form through Meta or interact with our ads, Meta may share the information you provided with us, and we use the Meta Pixel and related advertising tools to measure ad performance, understand how visitors arrive from our ads, and show relevant ads to you and similar audiences. Your use of Meta’s platforms is also governed by Meta’s own privacy policy.

We use the information we collect to:

• —Respond to your inquiries and schedule and conduct calls or audits;
• —Provide, manage, and improve our services;
• —Send you follow-up communications, including emails and text messages, about your inquiry and our services where you have consented to receive them;
• —Measure, analyze, and improve the performance of our advertising and website;
• —Maintain the security of our systems and prevent fraud or misuse;
• —Comply with our legal obligations.

When you provide your contact details and consent, we may send you commercial electronic messages (such as emails and SMS) about our services. We honour the consent and unsubscribe requirements of Canada’s Anti-Spam Legislation (CASL) and comparable rules in other jurisdictions.

You can opt out at any time. Every marketing email includes an unsubscribe link, and you can reply STOP to text messages or contact us directly to withdraw consent. We will action your request promptly. Withdrawing consent does not affect communications strictly necessary to respond to a request you initiated.

We do not sell your personal information. We share it only as needed to operate our business, including with:

• —Service providers who act on our behalf — for example, customer relationship management (CRM) and contact-management platforms, email and SMS delivery providers, scheduling tools, hosting providers, and analytics services. These providers are permitted to use your information only to perform services for us.
• —Advertising platforms such as Meta, to measure and improve our advertising and reach relevant audiences, as described above.
• —Legal and safety recipients when required by law, to enforce our agreements, or to protect the rights, property, or safety of Flowyand, our clients, or others.
• —Business transfers — if our business is involved in a merger, acquisition, or sale of assets, information may be transferred as part of that transaction.

Some of our service providers may store or process information outside your province or country, including in the United States. Where this happens, your information may be subject to the laws of those jurisdictions.

We use cookies and similar technologies (including advertising pixels) to operate the site, remember your preferences, measure traffic, and support advertising. You can usually control cookies through your browser settings, and you can opt out of certain advertising cookies through your device or platform settings. Disabling cookies may affect how parts of the site function.

We keep personal information only as long as necessary for the purposes described in this policy — for example, to respond to your inquiry, provide services, maintain business records, and meet legal requirements — after which we securely delete or anonymize it.

We use reasonable administrative, technical, and physical safeguards designed to protect personal information against loss, theft, and unauthorized access, use, or disclosure. No method of transmission or storage is completely secure, however, and we cannot guarantee absolute security.

Depending on where you live, you may have rights regarding your personal information, including the right to:

• —Access the personal information we hold about you;
• —Request correction of inaccurate or incomplete information;
• —Withdraw consent to marketing communications;
• —Request deletion of your personal information, subject to legal exceptions.

Canada (PIPEDA)

If you are in Canada, the Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable provincial laws give you the right to access and correct your personal information and to ask questions about our handling of it. You may also contact the Office of the Privacy Commissioner of Canada.

United States (California residents)

If you are a California resident, you may have rights under the California Consumer Privacy Act (CCPA/CPRA), including the right to know what personal information we collect, to request deletion, and to opt out of the “sale” or “sharing” of personal information. We do not sell your personal information. We will not discriminate against you for exercising your rights.

To exercise any of these rights, contact us using the details below. We may need to verify your identity before responding.

Our website and services are intended for businesses and individuals aged 18 and over. We do not knowingly collect personal information from children. If you believe a child has provided us information, please contact us and we will delete it.

Our site and communications may contain links to third-party websites and platforms that we do not control. This policy does not apply to those sites, and we encourage you to review their privacy policies.

We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date above. Material changes will be communicated as appropriate. Your continued use of our site or services after an update constitutes acceptance of the revised policy.